Saturday, May 25, 2013
It's not the art objects, it the business practice to sell the art that matters. Branding matters. An artist need to put 10,000 hours in on the business side of art life, David Hockney is a brand, Warhol, Picasso, Anish Kapoor, Robert Rauschenberg , Jasper Johns, Jenny Saville all brands. It's marketing and branding that sells art. An artist can never be too rich or famous.
There gonna be a lot of disappointed grads this season. They have paid their money to get an education and they have not gotten their moneys worth. The gatekeepers have sequestered the real world information away from their students. The education system for fine artists and business and money making is a joke. I don't understand what the big secret is. Baffling.
Went to the Denver art festivals, two of them. Lot's of creative people working all winter to show in the outdoor shows. Competition is fierce . people have a lot to select from. An artist has to out think every one else. I didn't see one terms available sign in any booth. Lost opportunity to get some money. Dumb mistake!!! People need to be told in written form. Every booth should have a written form they have time payments. I don't know who will rad this, but the data is good and true.